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Adam Smith
Head of Retail Media
Iceland
Day 1 | 30th September
4:10 PM
PANEL DISCUSSION: How can retail media help you monetise first-party data and maximise advertising value in a Post-Cookie World
How can you take advantage of your first party data by monetising this through an effective retail media strategy?
How can you pull together fragmented data sources to support your retail media network and allow advertisers to create effective campaigns?
How can the rise of retail media impact the relationships between FMCG’s and retailers?
Check out the incredible speaker line-up to see who will be joining Adam.
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