Persado (Past Sponsor)

Persado Motivation AI, a specialised class of Generative AI, makes it possible for global retailers like Kate Spade, Marks & Spencer, Shutterfly, and Gap to deliver the highest-performing messaging and increase conversions throughout the digital experience - including in the online shopping cart. Our AI-generated language is proven to inspire customers to engage, and act based on over a decade of performance data from Fortune 500 brands.

Dynamic Motivation leverages the Persado Motivation AI knowledge base along with the brand’s sessions data to deliver exactly the right words in the online cart that will motivate a given shopper to complete a purchase. E-commerce leaders who use Dynamic Motivation in the online cart see a 3-5% increase in incremental revenue making it an essential part of your cart abandonment strategy.

Essential Motivation is the only self-serve motivation-aware Generative AI. E-commerce businesses leverage the Motivation AI knowledge base and generate the highest-performing digital marketing messaging in real time across every digital channel. Unlike other self-serve GenAI options that collect data directly from the internet and base output on what language is most used, Persado's performance prediction scores are the world's most accurate as they are rooted in the enterprise digital marketing language that has already driven conversions in the market. We look forward to sharing how you too can optimise the path to purchase with Persado and sharing our risk-free trial of Persado Motivation AI.